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Innovation Consulting
We help companies launch new divisions and business units — defining the operating model, investment, process architecture, technology stack, integrations, partners and team structure.
New division launches require more than a business plan. They require a clear operating model, defined processes, the right technology choices, and someone who's done it before. We bring cross-industry experience from CPG, health & wellness, fintech, logistics, and gig economy…
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Innovation Consulting
AI Automation is where it's at. Use it in sales, marketing, fulfilment, procurement, HR, financial, and reporting.
If you’re wondering about this big AI craze, don't. Start with AI Automations. Our experts help you choose where to automate tasks that take time or use multiple SaaS subscriptions.
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Platform Modernization
If your platform was built before 2018, it's probably capping your growth.
We diagnose the architectural debt, design a side-car migration plan, and work with your engineering team to modernize without stopping operations.
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Case Studies
Hallman Lindsay Case Study
Freshify.io partnered with Hallman Lindsay Paints to reimagine their digital capabilities through a structured Design Thinking approach, combining their Modular Ideation framework with platform-first design principles. The project focused on creating a unified B2B/D2C platform with advanced features while maintaining Hallman Lindsay’s local Wisconsin craftsmanship ethos.
Deliva Platform Case Study
Startup Deliva™ set out to disrupt the food delivery market in cities like New York but didn't quite know how. They knew that something was wrong with the food delivery platforms in the US and especially in New York as evidenced by both major Food delivery platforms in active law suites with the city. But could a fresh look at a new digital platform yield results?
Pentair — IntelliCenter Control System & IoT Platform
Russ Berrie — Seapals
Google — "Parisian Love" Super Bowl XLIV
Google needed their first Super Bowl ad to do something ads rarely do — tell a story entirely through the product itself. Timothy led the technical development of the search experience at the heart of "Parisian Love," which earned a top-quintile ARS score and became one of the most celebrated commercials in Super Bowl history.
Mattel — Innerstar University / My American Girl
Mattel's Innerstar University — the digital companion to the My American Girl doll line — needed to grow its features while bringing its operational costs under control. Over three years, Timothy led platform improvements that reduced monthly hosting costs by over 70% while delivering new mini-games and safe social features for children.
Rater Case Study
Menders Case Study
Menders is an innovative startup with a mission to connect individuals facing life’s challenges (“Mendees”) with a diverse community of problem-solvers, experts, and mentors (“Menders”). The goal is to create a safe, anonymous social platform where users can post their problems and receive free advice, solutions, or opinions from others.
Testimonials
See what our clients are saying about us
“Freshify showed us how could we build our own cloud platform and data using the latest technology. This allowed us to achieve a company valuation 5x more than we imagined”
-Jeffrey M
CEO at “Ask Us”
“The experts at Freshify designed a beautiful new app platform with features we believe will disrupt our industry. We are now on thee fundraising stage and far beyond the valuation I expected.”
-Nicole
Founder at “Ask Us”
“The process with Freshify has been super smooth, and their team is great. Our app is wonderful as is the administrative website we now have to manage the entire business”
-Michael O
CEO at “Ask Us”
We integrate with hundreds of services, data and platforms:
